If shock is indeed valuable, JOY RICH and their wealth of electrifying wears is worth its weight in energy – they send a jolt of power to the platform of pop culture every season. For Spring/Summer 2017 the happy affluent folks deliver once again with the ornate calmness of this over-sized and fluid new line, a colorful and moody mix of posh, parking lot, and Park Ave. Check out a few editor selects below and shop the line over on Melrose Ave.

Written by Tone Swep

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